FOR IMMEDIATE RELEASE
(Vancouver, BC) May 2, 2022 –COBS Bread is partnering with BC Women’s Health Foundation (BCWHF) to support their vision of healthy women everywhere, capable of anything. At every BC COBS Bread bakery this year, $1 from every scone purchased on Mother’s Day weekend (May 7th & 8th) will be donated back to BCWHF. COBS Bread hopes to raise $45,000 for the Foundation over the weekend.
This Mother’s Day, BCWHF is recognizing the women who remain strong and help everyone else. These statistics are sourced from the Unmasking Gender Inequity Report and the supporting Spotlight on Women’s Mental Health.
BCWHF has identified that COVID-19 has widened the gap of caregiving for women. Even before the COVID-19 pandemic, 30% of women in BC were unpaid caregivers for someone who is elderly or disabled. This amounts to an estimated 6 million hours per week of unpaid care, beyond parenting. This number has likely increased in the past year as, for example, in April of 2020, women attributed six times more of their lost work hours each week to family responsibilities than men.
COBS Bread bakeries will be open for regular operating hours this coming weekend. To find your local bakery and their hours of operation, please visit cobsbread.com/local-bakery.
#COBSBread #CelebrateFresh #MomsAreHeroes #InvestinWomen
About COBS BREAD
COBS Bread (BD Canada Ltd.) bakeries is a one-of-a-kind family-owned bakery franchise, with a vision to be the favourite bakery in every community. Every morning at each one of our 148 bakeries, all bread, treats, buns, scones (and more) are baked fresh. All leftover product is donated to local charities at the end of each day, allowing COBS Bread to donate over $50M of retail product annually. COBS Bread’s loyalty program, COBS Club, provides customers with rewards for purchases and currently has has over 200,000 members. COBS Bread has received a Franchisees’ Choice Designation from the Canadian Franchise Association for 12 consecutive years and is also recognized as a Great Place to Work®.
About BC Women’s Health Foundation
BC Women’s Health Foundation (BCWHF) is BC’s largest non-profit organization dedicated to advancing the full spectrum of women’s health. They ensure women have equitable access to the highest quality healthcare when, where, and how they need it. To find out more about their vision of healthy women everywhere, capable of anything, visit bcwomensfoundation.org.